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GTA 6 Has Already Made $400 Million+ From Preorders, Apparently

GameSpot
Rock Paper Shotgun
4outlets covering
22.1hspread over
+15hmedian lag
0.3outlets/hr now
TDGN Brief

Rock Paper Shotgun broke this story 23 hours ago, and 3 more newsrooms have run it since — 4 in all, spread over 22.1 hours.

The fastest follow came from TheGamer, 11.2 hours behind the first report. The median outlet followed 14.7 hours after the break. The most recent pickup, GameSpot, landed an hour ago.

Early movers: Rock Paper Shotgun, TheGamer, GameRant — with 1 more following.

TDGN's index has been following this beat: Grand Theft Auto VI (151 stories tracked) and GTA 6 (139 stories tracked) across recent coverage — this story is currently the latest of them.

  • First report: Rock Paper Shotgun, 23 hours ago
  • 4 outlets over 22.1 hours · median lag 14.7 hours
  • Beat: Grand Theft Auto VI (151 stories tracked), GTA 6 (139 stories tracked)

This briefing is compiled automatically by TDGN’s newsroom systems from 4 outlets’ reports and TDGN’s own coverage tracking — no generative AI — and it updates as coverage develops. The outlets’ original reporting is linked below.

Who reported it, and when

  1. first Rock Paper Shotgun GTA 6 footage once again appears to leak online, this time because of a group that wants games like The Crew to have offline modes and the end of digital preorders
  2. +11h TheGamer GTA 6 Believed To Have Sold Almost 4.5 Million Pre-Orders
  3. +15h GameRant GTA 6 Leaker Reveals More Coming Soon
  4. +22h GameSpot GTA 6 Has Already Made $400 Million+ From Preorders, Apparently

This page records how the games press covered one story. The reporting belongs to the outlets listed; every headline links to the original. Counts update as more outlets publish. The article itself follows below.

Hot4 outlets·0.3/hr nowtop 6%first: Rock Paper Shotgun

GTA 6 Has Already Made $400 Million+ From Preorders, Apparently

GameSpot · ·

According to a third-party research company, GTA 6 has already brought in more than $400 million in revenue from preorders.

Sensor Tower's sales tracker for GTA 6 states that Rockstar sold 4.38 million copies, including any returns, through August 18, generating $429 million. The research firm said the sales mix is 77% PS5 and 23% Xbox Series X|S.

This data is not confirmed, but it would not be a surprise to learn that GTA 6 is performing exceptionally well already given the massive hype behind it. Preorders began on June 25 for the $80 standard edition and $100 Ultimate Edition.

According to Rockstar owner Take-Two, preorder numbers for GTA 6 are unprecedented in the video game industry, though the company declined to share an official figure. So far, more people are preordering the game's $100 edition. GTA 6 preorder numbers are expected to climb higher still, as experts believe the majority of preorders will come in the last week or so before launch.

One analyst has said GTA 6 could achieve 25 million preorders by launch, and that would work out to about $2 billion in revenue. That's enough to cover the game's development budget and the majority of marketing expenses.

GTA 6’s proper marketing campaign has not begun yet–fans can expect it to kick off with the August 27 trailer on Netflix.

Following multiple delays, GTA 6 releases on November 19 for PS5 and Xbox Series X|S. The standard edition could have been even more than $80, but Take-Two's Strauss Zelnick said the company wanted the game to be in reach for most people.

For comparison, GTA 5 launched at $60 back in 2013. That same $60 is equivalent to about $85 today due to inflation.

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